As a mom who owns two companies and has three boys, the reality is that sometimes my life gets a little messy.
Unfortunately, this carries over into my businesses and I just can’t do great work or produce very well when things are cluttered and disorganized.
I know you’re planning big things for 2020 so, if you’re anything like me, let’s help declutter your business so you can focus on the things that will bring you those big results.
Whether you’ve just gotten your first idea for a business or you’ve been in business for years, this episode is going to help you sort through the mess in your mind, clean-up your business, and start this next decade off on the right foot so it can change the course of the rest of your life.
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To learn more, visit the show notes
Get Connected!
SweetLife Company: Business Consulting for Entrepreneurs
SweetLifePodcast on Instagram
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SweetLife Insiders Community
December is a chaotic time of year for most people even if they're not running their own business like you are. If you're feeling especially overwhelmed you can't miss this episode with Joy Wilder.
Joy is the founder of the Brilliant Life™ Business and Micro-Planning™ Systems where she helps women design insanely successful businesses around a life they love without sacrificing their family or themselves.
Joy's a certified business coach and specializes in Micro-Planning™, helping others turn their passion into profit and optimizing existing businesses' profitability. She's the mom of four children under the age of eight, owner of three small businesses, and former Location Pastor.
She has a passion for coaching others to live their Brilliant Life™ while impacting their communities for good.
When not raising her businesses and babies, Joy loves date nights with her husband, is a spinning junkie and a Settlers groupie.
To learn more, visit the show notes
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This is a time of year where we’re spending a lot of time focusing on giving gifts to those around us, but I want you to use this episode as a time to focus on giving yourself a gift that will last you all throughout next year.
Taking the five steps mentioned in this episode will help you have a business that will finally allow you to have the freedom lifestyle you’ve always wanted.
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It was a bittersweet moment in the Beach household recently when my oldest son signed his letter of intent to play lacrosse at his future university. It helped me realize that not only does this signify a major personal life transition, but it also signifies a pretty big professional transition as well.
My business has evolved as my children have grown. Each stage of their lives has been reflected in how I structured my business and now the time’s come for me to think about the next evolution.
The great news is, once you're over forty, it only becomes easier to start and have a successful business.
Take a listen to this week's episode to found out the statistics that back that statement up and why the world needs you to stop being intimidated by the idea of starting a business midlife.
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There’s a gap between entrepreneurs who don’t have a ton of money to invest in ads and others who’re ready to invest thousands of dollars into ads each month.
Luckily, our guest this week is fully aware of this gap and can help people on both sides.
Sarah Tomes is a certified digital marketer, the founder of Tomes Social Media, and our in-house Facebook and Instagram marketing expert who’s back on the show to help you get started with Facebook ads before we head into 2020.
So, if you’re wanting to get started with Facebook or Instagram ads but you don’t have thousands to invest in hiring a digital marketer and running ads, this is the episode for you.
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Everyone knows about having a big launch date for your brand new business. But, do you know about the super-secret launch date that comes before that?
That's right. There are two launch dates you need to know about and that's exactly what I'm breaking down for you today.
If you're working on launching your business and it seems chaotic and confusing, this episode will help you clear out the mess.
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Speaking is the most powerful way to grow your business. In fact, every time you get on a stage.. be it a podcast or a local venue... your business will grow.
Last week, my friend Pete Vargas was on the show and we broke down the exact steps to outline your signature talk. This week I'm giving you the exact steps to land almost any podcast guest spot you want.
In this episode, I guide you through 3 simple steps to land any podcast, but of course, we go deeper so you really (really) know what you're doing.
I also reveal the secrets to what podcast hosts are looking for when they accept guests, and I get very transparent about what not to do when pitching yourself for a show.
If you've been in business for years, or you haven't launched your business yet, podcast guesting is a powerful way to get started.
For all of the details, links, and bonuses mentioned on this show, visit the notes.
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According to our guest this week, speaking is 20x more powerful for growing your business than online marketing.
So, if you’ve ever imagined yourself standing on stage speaking to a room full of people, but you have no idea how to make that happen, this episode is for you.
Pete Vargas teaches people how to grow their business and spread their message through stages. In 2003, his life was deeply impacted by one man who was speaking on-stage and he’s been dedicating his life to the power of stages ever since.
Pete and his team have booked over 47,000 stages worldwide and generated tens of millions of dollars in revenue through those stages. In 2016, Pete founded Advance Your Reach; a company with a mission to impact one billion lives through one million stages across seven spheres of influence.
Pete believes your signature talk is the most powerful marketing tool you have and that stages are the fastest way to grow your business.
I’ve personally utilized Pete’s strategies to grow my own business through speaking and I’m thrilled to have him on the show to share his wisdom with you as well.
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As long as your business’ doors are open, you need to be mindful of your brand.
If you’ve found yourself in a place where you don’t know what to post on social media, you think your company looks like everyone else’s, or you’re not getting noticed, it’s likely because you either haven’t been through a branding process or it’s time for you to rebrand.
In this final episode of my three-part series with Elizabeth McFadden, we’re breaking down exactly what to do after you put together the brand strategy we discussed in episodes 143 and 144.
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Today, we’re continuing our three-part branding conversation with Elizabeth McFadden.
Not only has Elizabeth been such an important asset to the development and growth of my own businesses, but she’s single-handedly responsible for the messaging behind the entire new industry of baby planning and parent coaching that I helped create back in the mid-2000’s.
In last week’s episode, Elizabeth taught us all about what branding is and who it’s for. This week, she’s teaching us the next section of the fundamentals of how to develop your brand so that you can make money, become known, and attract the perfect clients to your business like a magnet.
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Our guest for the next three episodes taught me everything I know about branding.
With over twenty years of experience, Elizabeth McFadden has successfully positioned small-to-mid-sized businesses in the marketplace by developing brand strategies, engaging copy, and executing marketing and media plans.
Elizabeth’s current role at Novella Brandhouse involves leading the entire branding process and the marketing strategy side of what they do and overseeing their day-to-day operations.
Elizabeth is also the mom of three boys, like me, and we’ve even taken our families on hikes together here in the mountains of Colorado.
To learn more, visit the show notes
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If you’re uncomfortable selling to your people, you literally can’t afford to miss this episode.
Nikki Rausch is a seasoned sales guru with decades of experience behind her who has a passion for the art of authentic selling. After 25 years selling to companies and organizations like The Bill and Melinda Gates Foundation, Hewlett Packard, and Nasa, Nikki decided to trade-in her road warrior status so that she could help entrepreneurs sell in a way that builds relationships and creates more connections, closed deals, and long-term clients.
As a sales coach, trainer, author, and speaker, Nikki transforms the misunderstood process of selling into techniques, tools, and tips that can be successfully incorporated into a process that you can replicate.
To learn more, visit the show notes
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It's time to scale your business. How you scale will determine if your business will deliver the lifestyle you want. To start, it's vital to choose the right software.
If you need consulting to scale your business smarter, schedule a complimentary business assessment
www.aprilbeach.com/scale
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Sometimes the things that slow entrepreneurs down are the easy and obvious things.
The purpose of this episode, and the next one, is two answer specific questions to help you get over your fear of technology and help you make really clear decisions on how to move forward with technology.
This episode is for those of you who’re in the process of launching your business. But, what if you’re past that point and you’re focusing on scaling your business? Don’t worry. I’ve got you covered in next week’s episode!
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I’ve never worked for anyone else a day in my life. I have no idea what it’s actually like to work a nine-to-five job.
However, I know that’s not likely to be the case for you. So, if you’re feeling stuck in your nine-to-five and you’re looking for a way out, I’ve brought you the perfect guest this week to help start creating your escape plan.
Christine McAlister is a business coach, the founder of Life with Passion, and the bestselling author of The Income Replacement Formula.
Christine helps high achievers all over the world replace their incomes, and then some, and quit their nine-to-five jobs.
Take a listen to this episode to find out the seven steps you need to take in order to leave the corporate world behind.
To learn more, visit the show notes
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If you’re like me, you’ve probably spent the last few months traveling or transporting your kids around to all their summer events and you’re needing to back into your business flow now that they’re back in school. Over the past several years, I’ve developed a way to do exactly that.
Last week was my annual Reset and Refocus Challenge that I do every August with my community. This is honestly something that I have to do every single year in order to make sure I make the most out of the next 90 days.
In this episode, I’ll be explaining the five core areas we covered in the challenge this year so you can do one of your own.
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When I started this podcast, I already had a large list and a loyal following, but I realize that’s not everyone else’s situation when they’re ready to start their own podcast. That’s why I’m thrilled to bring you the exact right person to help me out this week.
Stephanie Gass went from being a jet-setting corporate mogul who was working 60 hours a week to a wife, mother of two, and an entrepreneur who now helps other entrepreneurs grow their business through podcasting with no list.
So, if you’re interested in starting a podcast, or have already started one, and you need help using that podcast to grow your business without already having a large following or email list, this is your episode!
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As entrepreneurs, we place incredibly high demands on our body and often give it very little in return.
Earlier this year, my body decided it had had enough. For the first time ever, my body couldn't keep up with what I was demanding of it.
That's why I'm so excited to bring you my guests for this week!
Tah and Kole Woody have a combined 25 years in emergency medicine, 17 years in educating professionals about addictions, and 14 years in personal training and body alignment.
They’ve also worked with New York City’s high-stressed entrepreneurs to help them identify what’s going on inside their body to relieve stress and help them have different modalities they can do in order to understand their own bodies cues of when disease is coming and start to heal themselves before that happens.
This isn’t the typical self-care, make sure you get good sleep, and go to the gym advice. This is bio integration. Take a listen to find out exactly what that means.
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There's a lifestyle entrepreneur movement happening. Each year more and more families are pulling their kids from traditional schools for two reasons:
1) The system isn't preparing their children to be entrepreneurial independent thinkers.
2) The traditional school system is cramping their family's desire for time and location freedom.
In this disruptive episode, we dive into the difference of homeschooling, unschooling and traditional education, how each is affecting our kids and if it's time for you make a change for your lifestyle, kids and future.
I also share behind the scenes of how we're navigating these questions in our family and how we handle three kids who thrive in three separate structures.
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One-on-one clients won’t scale your business, but they will create a foundation that will allow you to scale it in the future.
Whether you’re a brand-new service-based entrepreneur or an established one looking to introduce one-on-one coaching services to your business model, take a listen to this episode to find out the five-step process I’ve used to land one-on-one clients for years.
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Online business is rapidly changing, and authentic relationship building is taking the lead.
That’s why I’ve brought the incredible Pat Flynn on the show to talk about how to create a deep connection with your audience and have people follow you faithfully.
Pat is a father, husband, and entrepreneur who lives and works in San Diego. He owns several successful online businesses and is a professional blogger, keynote speaker, Wall Street Journal Best-Selling author and host of the Smart Passive Income and Ask Pat podcasts; which have earned a combined total of over 60 million downloads!
Pat has won multiple awards and has been featured in publications such as The New York Times and Forbes. He’s also an adviser for ConvertKit, Leadpages, Teachable, and other companies in the digital marketing arena.
If you’ve been trying to build your followers, but the connection just isn’t there or if you’ve been trying to apply automation and funnels to your relationship building, this is an episode you can’t afford to miss.
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We know fake when we see it. We’ve all come across those Instagram accounts that immediately scream, “Fake!”
Brian Fanzo is a millennial keynote speaker and podcaster who helps global brands and events leverage emerging technology, digital marketing, and social media to connect with digital natives.
I first approached Brian a year ago about being on the podcast because he is really powerful at inspiring others to be authentic and share what actually needs to be shared in order to grow your business and allow people to have access to your life on social media.
If you’ve been struggling to create content and you don’t why or you’ve had difficulty connecting with your audience or if you feel the need to make things seem better than they really are, this is the episode for you.
To learn more, visit the show notes
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This week we're continuing our conversation all about Instagram with Jenn Herman. If you have listened to the first part of our conversation, I definitely encourage you to do that and you can do so here.
Jenn is a social media consultant, speaker, and globally recognized Instagram expert. She’s the forefront blogger on Instagram marketing and her blog, Jenn’s Trends, has won the title of a top ten social media blog for multiple years.
Through her blog, consulting, and speaking, Jenn provides tips, training, and resources for organizations of all sizes that need to structure their social media strategies.
Last week, Jenn talked about getting your Instagram profile set-up the right way and this week she's giving us some amazing advice about the content we post on the platform.
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To be brutally honest with you, my Instagram following is kind of terrible. We’ve been trying to grow it for a while now and our efforts are just not paying off.
I personally love Instagram and love being super active on the app, but it’s very clear to me that I’m not the best person to give advice about this platform. That’s why I’ve brought you our special guest this week.
Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert. She’s the forefront blogger on Instagram marketing and her blog, Jenn’s Trends, has won the title of a top ten social media blog for multiple years.
Through her blog, consulting, and speaking, Jenn provides tips, training, and resources for organizations of all sizes that need to structure their social media strategies.
Jenn had so much amazing advice that we had to split the conversation into two separate episodes so, enjoy part one and make sure you’re subscribed to the podcast so you don’t miss part two next week.
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